7-Eleven CDO And CIO Creates Experiences Of The Future For Customers

Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

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7-Eleven CDO And CIO Creates Experiences Of The Future For Customers

Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

In this interview, Peter high interviews Gurmeet Singh, Senior Vice President, Chief Digital Officer, and Chief Information Officer of 7-Eleven. Among the topics they discuss include: 7-Eleven’s multi-year journey to become a digitally-enabled organization, including Gurmeet’s “full stack transformation” approach which encompasses consumer-facing technology, back-end technology, infrastructure, and the organizational stack How digital is a strategic pillar at 7-Eleven, mandated directly by the CEO The critical importance of technical talent to 7-Eleven’s future, and Gurmeet’s strategy for attracting top talent - such as highlighting his credibility as a leader and telling a compelling story The ways in which Gurmeet is redefining convenience with software, such as the recognition that the closest store to a customer is the phone in their pocket, and 7-Eleven’s use of APIs and new interfaces to create delightful experiences The expansion of 7-Eleven’s loyalty program from its initial focus on beverages to as a full-fledged loyalty offering that is available on mobile, web, digital loyalty card, and even chatbot 7-Eleven’s approach to experimenting with emerging technologies, including their distinction between technologies that are ready to scale and technologies that are still in the proof of concept phase, a new R&D center, and a CTO function that reports to Gurmeet
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In this interview, Peter high interviews Gurmeet Singh, Senior Vice President, Chief Digital Officer, and Chief Information Officer of 7-Eleven. Among the topics they discuss include: 7-Eleven’s multi-year journey to become a digitally-enabled organization, including Gurmeet’s “full stack transformation” approach which encompasses consumer-facing technology, back-end technology, infrastructure, and the organizational stack How digital is a strategic pillar at 7-Eleven, mandated directly by the CEO The critical importance of technical talent to 7-Eleven’s future, and Gurmeet’s strategy for attracting top talent - such as highlighting his credibility as a leader and telling a compelling story The ways in which Gurmeet is redefining convenience with software, such as the recognition that the closest store to a customer is the phone in their pocket, and 7-Eleven’s use of APIs and new interfaces to create delightful experiences The expansion of 7-Eleven’s loyalty program from its initial focus on beverages to as a full-fledged loyalty offering that is available on mobile, web, digital loyalty card, and even chatbot 7-Eleven’s approach to experimenting with emerging technologies, including their distinction between technologies that are ready to scale and technologies that are still in the proof of concept phase, a new R&D center, and a CTO function that reports to Gurmeet
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Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

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