The Yaag Project

The Yaag Project

Yaagneshwaran Ganesh & Manish Nepal

About this podcast

Sri M On Overcoming Karma, Tracking Spiritual Progress, & More

Sri M On Overcoming Karma, Tracking Spiritual Progress, & More

Saturday, February 25, 2023 34 minutes

Aghoris, Mt Kailash, Materialism & more ft. Mayur Kalbag

Aghoris, Mt Kailash, Materialism & more ft. Mayur Kalbag

Wednesday, November 30, 2022 1 heure

Mindset during economic downturns

Mindset during economic downturns

Thursday, October 13, 2022 6 minutes

Transformation is rooted in relationships

Transformation is rooted in relationships

Saturday, October 8, 2022 10 minutes

How to do SaaS pricing: with Dan Balcauski

How to do SaaS pricing: with Dan Balcauski

Wednesday, June 29, 2022 1 heure

The role of content in building partnerships: Justin Zimmerman

The role of content in building partnerships: Justin Zimmerman

Thursday, June 16, 2022 51 minutes

How to build a brand new sub category: Kara Goldin

Tuesday, May 24, 2022 55 minutes

Marketing skills needed to stand out : Stacey Danheiser

Marketing skills needed to stand out : Stacey Danheiser

Monday, May 9, 2022 50 minutes

Modern Marketing with Seth Godin

Modern Marketing with Seth Godin

Monday, May 2, 2022 36 minutes

Leveling up on video strategies: with Dan Mills

Leveling up on video strategies: with Dan Mills

Monday, April 25, 2022 45 minutes

Product-led revenue: What does it mean and how is it different from PLG?

Product-led revenue: What does it mean and how is it different from PLG?

Monday, April 18, 2022 45 minutes

ROI-led content: How to get decent ROI on your content - with Ugi Djuric

ROI-led content: How to get decent ROI on your content - with Ugi Djuric

Monday, April 4, 2022 47 minutes

How product-led storytelling fits into the stages of the buying cycle: with Victor Eduoh

How product-led storytelling fits into the stages of the buying cycle: with Victor Eduoh

Monday, March 28, 2022 55 minutes

How to set up a customer success organization : Jeff Breunsbach

How to set up a customer success organization : Jeff Breunsbach

Monday, March 21, 2022 44 minutes

How to build a buyer centric revenue model: Nelson Gilliat

How to build a buyer centric revenue model: Nelson Gilliat

Monday, March 14, 2022 1 heure

Why and how to build a media company? : Scott D Clary

Why and how to build a media company? : Scott D Clary

Monday, March 7, 2022 1 heure

When to monetize your podcast and how to do it: Benjamin Shapiro

When to monetize your podcast and how to do it: Benjamin Shapiro

Monday, February 28, 2022 45 minutes

How to engineer your go-to-market process : Mark Donnigan

How to engineer your go-to-market process : Mark Donnigan

Monday, February 21, 2022 1 heure

The anti-hustle guide to SaaS sales: Brandon Fluharty

The anti-hustle guide to SaaS sales: Brandon Fluharty

Monday, February 14, 2022 54 minutes

How to do content distribution the right way: Ross Simmonds

How to do content distribution the right way: Ross Simmonds

Monday, February 7, 2022 47 minutes

Doing product marketing the right way : with Yoni Solomon

Doing product marketing the right way : with Yoni Solomon

Monday, January 31, 2022 41 minutes

How to win mega deals? : with Christopher Engman

How to win mega deals? : with Christopher Engman

Monday, January 24, 2022 58 minutes

Randy Frisch: How to create a personalized content experience in B2B SaaS?

Randy Frisch: How to create a personalized content experience in B2B SaaS?

Monday, January 17, 2022 46 minutes

How to stop chasing customers and build a cult? : Chris Kneeland

How to stop chasing customers and build a cult? : Chris Kneeland

Monday, January 10, 2022 44 minutes

How to leverage team-selling and improve customer retention: Kris Rudeegraap

How to leverage team-selling and improve customer retention: Kris Rudeegraap

Monday, January 3, 2022 27 minutes

How marketing evolves in a tech startup from $1 million ARR to $10 million ARR: Karthik Sridharan

How marketing evolves in a tech startup from $1 million ARR to $10 million ARR: Karthik Sridharan

Monday, December 27, 2021 50 minutes

Why is product marketing often misunderstood? : with Vukasin Vukosavljevic

Why is product marketing often misunderstood? : with Vukasin Vukosavljevic

Monday, December 20, 2021 49 minutes

David Spinks : How to build a community and mistakes to avoid

David Spinks : How to build a community and mistakes to avoid

Monday, December 13, 2021 51 minutes

Is community building for everyone? : with Yaag and Manish

Is community building for everyone? : with Yaag and Manish

Monday, December 6, 2021 21 minutes

Implementing customer-led growth step-by-step: with Claire Suellentrop

Implementing customer-led growth step-by-step: with Claire Suellentrop

Monday, November 29, 2021 39 minutes

Neil Patel: Content promotion and distribution in B2B SaaS

Neil Patel: Content promotion and distribution in B2B SaaS

Monday, November 22, 2021 21 minutes

How to do ABM without a dedicated ABM function

How to do ABM without a dedicated ABM function

Monday, November 15, 2021 31 minutes

How to get better at social selling and sales enablement: Steve Watt

How to get better at social selling and sales enablement: Steve Watt

Monday, November 8, 2021 51 minutes

Sangram Vajre: The MOVE framework for Go-To-Market

Sangram Vajre: The MOVE framework for Go-To-Market

Monday, November 1, 2021 58 minutes

What triggers people to buy: Katelyn Bourgoin

What triggers people to buy: Katelyn Bourgoin

Monday, October 25, 2021 57 minutes

How to set up the customer success function : with Scott Marker and Megan Bowen

How to set up the customer success function : with Scott Marker and Megan Bowen

Monday, October 18, 2021 45 minutes

How to market cybersecurity products better : Rafi Ozick

How to market cybersecurity products better : Rafi Ozick

Monday, October 11, 2021 33 minutes

Conversion Optimization: How to get it right - with Khalid Saleh

Conversion Optimization: How to get it right - with Khalid Saleh

Monday, October 4, 2021 56 minutes

How market networks bridge the gap in today’s advertising : Sam Mallikarjunan

How market networks bridge the gap in today’s advertising : Sam Mallikarjunan

Monday, September 27, 2021 30 minutes

How to truly get better at video marketing : Guy Bauer

How to truly get better at video marketing : Guy Bauer

Monday, September 20, 2021 51 minutes

CEO Storytelling: Building a narrative - with Kevin Maney

CEO Storytelling: Building a narrative - with Kevin Maney

Monday, September 13, 2021 51 minutes

April Dunford: Debunking all the myths and misunderstandings around positioning

April Dunford: Debunking all the myths and misunderstandings around positioning

Monday, September 6, 2021 57 minutes

Leveraging referrals and partnerships for customer acquisition : Raul Galera

Leveraging referrals and partnerships for customer acquisition : Raul Galera

Monday, August 30, 2021 34 minutes

How to reduce friction in B2B content experience: Brett McGrath

How to reduce friction in B2B content experience: Brett McGrath

Monday, August 23, 2021 38 minutes

Nir Eyal: Consumer psychology, product engagement, and being indistractable

Nir Eyal: Consumer psychology, product engagement, and being indistractable

Monday, August 16, 2021 46 minutes

Hiten Shah: How user research helps improve product-customer relevance

Hiten Shah: How user research helps improve product-customer relevance

Monday, August 9, 2021 36 minutes

Andrei Zinkevich: Misconceptions around ABM and mistakes to avoid

Andrei Zinkevich: Misconceptions around ABM and mistakes to avoid

Monday, August 2, 2021 1 heure

Eddie Yoon: Identifying super consumers and being thoughtfully aggressive

Eddie Yoon: Identifying super consumers and being thoughtfully aggressive

Monday, July 26, 2021 1 heure

Building your marketing org with a customer privacy DNA: Anco Scholte her Horst

Building your marketing org with a customer privacy DNA: Anco Scholte her Horst

Monday, July 19, 2021 37 minutes

Leveraging LinkedIn for demand generation: Nemanja Zivkovic

Leveraging LinkedIn for demand generation: Nemanja Zivkovic

Monday, July 12, 2021 57 minutes

Dennis Yu: Breaking the myths around personal branding

Dennis Yu: Breaking the myths around personal branding

Monday, July 5, 2021 48 minutes

How can introverts channel their energies into marketing effectively: Matt Johnson

How can introverts channel their energies into marketing effectively: Matt Johnson

Monday, June 28, 2021 46 minutes

The role of AI and ML in enterprise ABM: Pierre Custeau

The role of AI and ML in enterprise ABM: Pierre Custeau

Monday, June 21, 2021 51 minutes

Rory Sutherland: Marketing based on behavioral economics

Rory Sutherland: Marketing based on behavioral economics

Monday, June 14, 2021 1 heure

Revenue attribution in B2B marketing: Steffen Hedebrandt

Revenue attribution in B2B marketing: Steffen Hedebrandt

Monday, June 7, 2021 53 minutes

How to get better at brand storytelling: with Mark Evans

Monday, May 31, 2021 39 minutes

Bob Moesta: Understanding how customers buy, using Jobs To Be Done Framework

Bob Moesta: Understanding how customers buy, using Jobs To Be Done Framework

Monday, May 24, 2021 42 minutes

Seth Godin: How to be sensible in the modern marketing world

Seth Godin: How to be sensible in the modern marketing world

Monday, May 17, 2021 36 minutes

Tim Soulo: Getting real with content marketing, and going beyond best practices

Tim Soulo: Getting real with content marketing, and going beyond best practices

Monday, May 10, 2021 42 minutes

Achieving product-market fit with a lean organization: Aditya Kothadiya

Achieving product-market fit with a lean organization: Aditya Kothadiya

Monday, May 3, 2021 47 minutes

David Cancel: How to build a product company with a difference

David Cancel: How to build a product company with a difference

Monday, April 26, 2021 48 minutes

Using NLP and sentiment analysis for improving product relevance to customers

Using NLP and sentiment analysis for improving product relevance to customers

Monday, April 19, 2021 28 minutes

Andreas Jonsson: Leveraging LinkedIn analytics to improve engagement

Andreas Jonsson: Leveraging LinkedIn analytics to improve engagement

Monday, April 12, 2021 35 minutes

Peep Laja: Getting real on positioning and value proposition

Peep Laja: Getting real on positioning and value proposition

Monday, April 5, 2021 34 minutes

How to get better at copywriting: with Cole Schafer

How to get better at copywriting: with Cole Schafer

Monday, March 29, 2021 39 minutes

Fernando Angulo: State of content marketing in 2021

Fernando Angulo: State of content marketing in 2021

Monday, March 22, 2021 42 minutes

Jeremy Epstein: Using OKRs to drive better marketing outcomes

Jeremy Epstein: Using OKRs to drive better marketing outcomes

Monday, March 15, 2021 35 minutes

Jason Barnard: Masterclass on Google Knowledge Panels

Jason Barnard: Masterclass on Google Knowledge Panels

Monday, March 8, 2021 47 minutes

Guy Kawasaki: What being a product evangelist means

Guy Kawasaki: What being a product evangelist means

Monday, March 1, 2021 23 minutes

Real case study: Building your marketing strategy, with Allison Macleod

Real case study: Building your marketing strategy, with Allison Macleod

Monday, February 22, 2021 30 minutes

David (Ledge) Ledgerwood: Why transitioning from founder-led growth to sales-led often fails?

David (Ledge) Ledgerwood: Why transitioning from founder-led growth to sales-led often fails?

Monday, February 15, 2021 46 minutes

What makes a company acquisition worthy: with Akeel Jabber

What makes a company acquisition worthy: with Akeel Jabber

Thursday, February 11, 2021 34 minutes

Leveraging collaborative commerce to grow your business : Cristi Movila

Leveraging collaborative commerce to grow your business : Cristi Movila

Monday, February 8, 2021 46 minutes

Casey Graham: How culture contributes to building a strong marketing organization

Casey Graham: How culture contributes to building a strong marketing organization

Wednesday, February 3, 2021 47 minutes

Improving conversion using CRO and evolutionary psychology: Tim Ash

Improving conversion using CRO and evolutionary psychology: Tim Ash

Monday, February 1, 2021 46 minutes

Unlimited graphic design and bootstrapping the business model : Johnathan Grzybowski

Unlimited graphic design and bootstrapping the business model : Johnathan Grzybowski

Monday, January 25, 2021 40 minutes

Jon Miller: On ABM, levels of account orchestration and more...

Jon Miller: On ABM, levels of account orchestration and more...

Monday, January 18, 2021 36 minutes

Christopher Lochhead: Right and wrong reasons for running a B2B marketing podcast

Christopher Lochhead: Right and wrong reasons for running a B2B marketing podcast

Monday, January 11, 2021 1 heure

Analyzing and building your RevOps: with Justin Gray

Analyzing and building your RevOps: with Justin Gray

Monday, January 4, 2021 35 minutes

Product-led vs sales-led vs founder-led vs marketing-led growth

Product-led vs sales-led vs founder-led vs marketing-led growth

Monday, December 28, 2020 17 minutes

Using data to improve customer lifetime value: Juliana Jackson

Using data to improve customer lifetime value: Juliana Jackson

Monday, December 21, 2020 53 minutes

Mistakes impeding sales revenue growth: Doug Brown

Mistakes impeding sales revenue growth: Doug Brown

Monday, December 14, 2020 57 minutes

Max Altschuler: Building an online sales community and scaling it

Max Altschuler: Building an online sales community and scaling it

Monday, December 7, 2020 50 minutes

Getting your sales message to resonate with customers: with Steve Rankel

Getting your sales message to resonate with customers: with Steve Rankel

Monday, November 30, 2020 58 minutes

Go-to-market and getting the first 100 customers: with Jeroen Corthout

Go-to-market and getting the first 100 customers: with Jeroen Corthout

Monday, November 23, 2020 40 minutes

Using Quora efficiently for B2B marketing: Casey Hill

Using Quora efficiently for B2B marketing: Casey Hill

Monday, November 16, 2020 51 minutes

Stephanie Cox: Product-led sales and marketing

Stephanie Cox: Product-led sales and marketing

Monday, November 9, 2020 47 minutes

Leveraging the power of field marketing, with Nick Bennett

Leveraging the power of field marketing, with Nick Bennett

Monday, November 2, 2020 32 minutes

Justin Welsh: Discussing the SMB SaaS playbook

Justin Welsh: Discussing the SMB SaaS playbook

Monday, October 26, 2020 42 minutes

Don't be fooled by randomness in marketing

Don't be fooled by randomness in marketing

Monday, October 19, 2020 15 minutes

Rand Fishkin : Challenging the marketing status quo

Rand Fishkin : Challenging the marketing status quo

Monday, October 12, 2020 41 minutes

Darryl Praill: Building your marketing career path

Darryl Praill: Building your marketing career path

Monday, October 5, 2020 58 minutes

Discussing the revenue marketing journey with Andrus Purde, CEO at OutFunnel

Discussing the revenue marketing journey with Andrus Purde, CEO at OutFunnel

Monday, September 28, 2020 30 minutes

Scott Vaughan: How to market to an enterprise audience

Scott Vaughan: How to market to an enterprise audience

Monday, September 21, 2020 41 minutes

With Belal Batrawy: Death to all sales related fluff

With Belal Batrawy: Death to all sales related fluff

Monday, September 14, 2020 45 minutes

Anand Thaker: 1-1-1 ABM framework for account based transformations

Anand Thaker: 1-1-1 ABM framework for account based transformations

Monday, September 7, 2020 56 minutes

How to create a marketing moat?

How to create a marketing moat?

Monday, August 31, 2020 13 minutes

Writing a different kind of script in B2B marketing

Writing a different kind of script in B2B marketing

Monday, August 24, 2020 58 minutes

Stop the webinar overwhelm, now!

Stop the webinar overwhelm, now!

Monday, August 17, 2020 14 minutes

With Scott Brinker: Exploring the current martech scene

With Scott Brinker: Exploring the current martech scene

Monday, August 10, 2020 39 minutes

The beauty of social selling in your ABM strategy

The beauty of social selling in your ABM strategy

Monday, August 3, 2020 15 minutes

Chris Walker: The ROI game

Chris Walker: The ROI game

Monday, July 27, 2020 45 minutes

Nicholas Scalice: Tinkering with the growth marketing toolbox

Nicholas Scalice: Tinkering with the growth marketing toolbox

Monday, July 20, 2020 43 minutes

It’s nonsense to ask people to subscribe to blogs

It’s nonsense to ask people to subscribe to blogs

Monday, July 13, 2020 16 minutes

Jimmy Daly: Maximizing the remote possibilities of content marketing

Jimmy Daly: Maximizing the remote possibilities of content marketing

Monday, July 6, 2020 48 minutes

Timeless marketing and sales strategies that can't be missed

Timeless marketing and sales strategies that can't be missed

Monday, June 29, 2020 15 minutes

Louis Grenier: Fighting bad marketing, one podcast episode at a time

Louis Grenier: Fighting bad marketing, one podcast episode at a time

Monday, June 22, 2020 36 minutes

Sangram Vajre: The one thing marketers need to stop now is.. nurturing leads

Sangram Vajre: The one thing marketers need to stop now is.. nurturing leads

Monday, June 15, 2020 48 minutes

What to do when you don’t have an ad budget?

What to do when you don’t have an ad budget?

Monday, June 8, 2020 21 minutes

I have a CRM. Do I still need other tools for ABM?

I have a CRM. Do I still need other tools for ABM?

Monday, June 1, 2020 15 minutes

Jeff Davis: Aligning marketing and sales to drive revenue

Jeff Davis: Aligning marketing and sales to drive revenue

Tuesday, May 26, 2020 41 minutes

Yu-kai Chou: Actionable Gamification for B2B marketers

Yu-kai Chou: Actionable Gamification for B2B marketers

Monday, May 18, 2020 37 minutes

Should you gate your content?

Should you gate your content?

Tuesday, May 12, 2020 22 minutes

Videos for growth: Papa Bear Matt Barnett (CEO, Bonjoro)

Videos for growth: Papa Bear Matt Barnett (CEO, Bonjoro)

Tuesday, May 5, 2020 38 minutes

Ramping your e-hiring

Ramping your e-hiring

Tuesday, April 28, 2020 20 minutes

The role of gamification in marketing: Sumit Kumar Singh

The role of gamification in marketing: Sumit Kumar Singh

Tuesday, April 21, 2020 39 minutes

Promoting your books, passion projects and online courses

Promoting your books, passion projects and online courses

Tuesday, April 14, 2020 15 minutes

One thing every advertising professional must do daily: Brooke Sellas

One thing every advertising professional must do daily: Brooke Sellas

Tuesday, April 7, 2020 23 minutes

What is product-led growth?

What is product-led growth?

Wednesday, April 1, 2020 14 minutes

Where does podcasting fit into your marketing?

Where does podcasting fit into your marketing?

Tuesday, March 17, 2020 13 minutes

12 reasons why email marketing is still dope

12 reasons why email marketing is still dope

Wednesday, March 11, 2020 15 minutes

Don't be so data driven

Don't be so data driven

Tuesday, March 3, 2020 12 minutes

Does everything in B2B marketing need to be fast and scalable?

Does everything in B2B marketing need to be fast and scalable?

Tuesday, February 25, 2020 14 minutes

Marketing Money Wasters

Marketing Money Wasters

Tuesday, February 18, 2020 12 minutes

Should you scrape data from social media?

Should you scrape data from social media?

Tuesday, February 11, 2020 18 minutes

Market-product fit and not product-market fit, says James Spurway

Market-product fit and not product-market fit, says James Spurway

Tuesday, February 4, 2020 27 minutes

How many touches before a conversion happens?

How many touches before a conversion happens?

Wednesday, January 29, 2020 13 minutes

Getting your first customer organically

Getting your first customer organically

Wednesday, January 22, 2020 13 minutes

Is LinkedIn an indispensible tool in your ABM strategy?

Is LinkedIn an indispensible tool in your ABM strategy?

Tuesday, January 14, 2020 18 minutes

Is outbound still a good B2B strategy?

Is outbound still a good B2B strategy?

Tuesday, January 7, 2020 15 minutes

The apocalyptic marketing predictions

The apocalyptic marketing predictions

Tuesday, December 31, 2019 18 minutes

Personalization and privacy: How much is too much?

Personalization and privacy: How much is too much?

Tuesday, December 24, 2019 15 minutes

Content marketing for B2B organizations

Content marketing for B2B organizations

Tuesday, December 17, 2019 22 minutes

Introduction to ABM Conversations Podcast

Introduction to ABM Conversations Podcast

Monday, December 9, 2019 4 minutes